IOS Sports & Entertainment | Leading Sports Management Company in India

About Our Company

Pioneering Sports Management in India

Founded in 2008, IOS Sports & Entertainment has grown to become one of India's most respected and influential sports management companies. Our headquarters in Mumbai serves as the hub for our nationwide operations, with satellite offices in Delhi, Bangalore, and Kolkata.

We specialize in comprehensive athlete management, sports marketing, event conceptualization and execution, media rights distribution, and brand consulting. Our team of over 85 professionals brings together diverse expertise from sports, media, marketing, and legal backgrounds to deliver exceptional results for our clients.

Our philosophy centers on integrity, innovation, and impact. We believe in building lasting relationships with athletes, brands, and sporting bodies to elevate the sports ecosystem in India. Over the years, we've represented more than 150 elite athletes, managed over 200 sporting events, and facilitated brand partnerships worth over ₹500 crores.

As the sports industry in India continues to expand at an unprecedented rate, projected to reach ₹15,000 crore by 2025, IOS Sports & Entertainment is positioned at the forefront of this growth. We're committed to nurturing talent, creating memorable sporting experiences, and developing sustainable business models that benefit all stakeholders.

Learn More About Us

Our Core Services

We offer end-to-end solutions across the sports and entertainment ecosystem

Athlete Management

Comprehensive career management for professional athletes including contract negotiations, brand endorsements, financial planning, media training, and career transition support. Our athlete management division works with cricket stars, Olympic athletes, football players, and emerging talents across multiple sports. We handle everything from day-to-day scheduling to long-term career strategy, ensuring our athletes can focus on performance while we manage their professional interests.

Event Management

End-to-end planning and execution of sporting events, entertainment shows, and corporate sports engagements. From conceptualization to delivery, our event management team handles logistics, venue management, participant coordination, sponsorship activation, and broadcast production. We've successfully organized marathons, celebrity cricket leagues, corporate tournaments, and international sporting exhibitions across India. Our proprietary event management technology ensures seamless execution.

Media Rights

Acquisition, packaging, and distribution of sports media rights across television, digital, and OTT platforms. We represent sporting federations, event organizers, and rights holders in maximizing the value of their broadcast properties. Our media team has negotiated deals with major broadcasters and streaming platforms, securing optimal distribution and revenue for our clients. We also provide production consultancy for sports broadcasts to enhance viewer engagement.

Sports Marketing

Strategic brand partnerships, sponsorship sales, and marketing campaigns that connect brands with sports audiences. We develop customized sponsorship packages, activation strategies, and ROI measurement frameworks for brands looking to engage with sports fans. Our marketing team has facilitated partnerships between leading Indian and international brands with sports properties, teams, and athletes across cricket, football, kabaddi, badminton, and more.

Talent Development

Identifying, nurturing, and developing sporting talent through academies, training programs, and scouting networks. We operate talent identification programs across multiple sports, providing young athletes with coaching, nutrition, psychological support, and competition opportunities. Our development initiatives focus on creating sustainable pathways for athletes from grassroots to elite levels. We partner with schools, colleges, and local sports bodies to build robust talent pipelines.

Consulting & Analytics

Data-driven insights and strategic consulting for sports organizations, brands, and investors. Our consulting division provides market research, feasibility studies, business planning, and valuation services for sports properties. Using advanced analytics, we help clients understand fan behavior, optimize marketing spend, and make informed investment decisions in the sports industry. We've advised on stadium developments, league formations, and sports tech investments.

Leadership Team

Meet the experienced professionals guiding our vision

Rohit Gupta

Managing Director

With over 25 years in sports management, Rohit founded IOS Sports & Entertainment in 2008. Formerly a marketing executive with major sports brands, he has been instrumental in shaping athlete careers and building successful sports properties in India.

Priya Sharma

Head of Athlete Management

Priya brings 15 years of experience in athlete representation, having previously worked with international sports agencies. She manages our roster of 150+ athletes and has negotiated contracts worth over ₹300 crores in the last five years.

Arjun Mehta

Director of Events

Arjun has overseen more than 100 major sporting events across India and internationally. His expertise includes large-scale event logistics, sponsorship activation, and broadcast coordination for events ranging from marathons to international tournaments.

Our Partners & Clients

We're proud to work with leading organizations across the sports ecosystem

Latest News & Insights

Athlete Representation in the Digital Age

June 15, 2023

The landscape of athlete representation has transformed dramatically with the rise of digital media and personal branding. At IOS Sports & Entertainment, we've developed proprietary digital strategies that have increased our athletes' social media engagement by an average of 300% over the past two years. Our approach combines content creation, community management, and brand alignment to build authentic connections with fans. With the Indian sports market becoming increasingly digital-first, athletes now have unprecedented opportunities to engage directly with their audience. We're investing in digital infrastructure and talent to ensure our athletes remain at the forefront of this shift, turning their online presence into sustainable revenue streams beyond traditional endorsements.

The Growth of Women's Sports in India

May 28, 2023

Women's sports in India are experiencing unprecedented growth, with viewership increasing by 150% since 2020. At IOS Sports & Entertainment, we've made strategic investments in women's cricket, football, and badminton properties, recognizing both the social impact and commercial potential. Our analysis shows that sponsorship of women's sports delivers 35% higher brand recall compared to men's sports in certain demographics. We're working with brands to develop sponsorship strategies that align with their values while supporting the growth of women's sports. This year alone, we've facilitated ₹85 crores in sponsorship deals for women's sporting events and athletes, representing a 200% increase from 2021.

Regional Sports Leagues: The Next Frontier

April 12, 2023

Beyond the major national leagues, regional sports competitions are emerging as powerful platforms for fan engagement and talent development. We're currently consulting on the development of six regional cricket leagues across India, each designed to showcase local talent while creating sustainable business models. These leagues tap into deep regional identities and rivalries, generating passionate fan followings. Our data indicates that regional sports content commands 40% higher viewer retention rates compared to generic national programming. This presents significant opportunities for brands looking to connect with specific geographic markets. We're developing innovative broadcast and sponsorship models that make these leagues commercially viable while maintaining their authentic regional character.

Industry Reports

Upcoming Events

15

JUL

Mumbai Marathon 2023

Event Management Partner

22

AUG

National Kabaddi Championship

Media Rights Partner

Get In Touch

Contact Information

Head Office:
IOS Sports & Entertainment Pvt. Ltd.
Level 12, Infinity Tower,
Bandra Kurla Complex,
Mumbai 400051, India
Phone: +91-22-6128-4500
Email: [email protected]
Business Hours:
Monday-Friday: 9:00 AM - 6:30 PM
Saturday: 10:00 AM - 2:00 PM